If you're a DJ looking for software to manage your quotes, bookings, and business admin, you've probably come across DJ Event Planner. It's been around for a while and covers the basics — calendar management, client contact tracking, and simple event organisation.
But the DJ industry has changed. Clients expect instant responses, online payments, and professional-looking quotes that arrive in seconds, not days. The question is: does DJ Event Planner keep up, or is there something better?
In this post, we'll do an honest, detailed comparison between Valora and DJ Event Planner across every feature that matters to a working DJ in 2026.
1. Getting Quotes to Clients
This is where the two platforms are fundamentally different.
DJ Event Planner is primarily a diary and CRM tool. When an enquiry comes in, you manually calculate the price, type up a quote, and send it via email. If the client enquires at 10pm on a Saturday, they won't hear back until you're free to respond.
Valora takes a completely different approach. You set up your pricing rules once — your hourly rate, minimum hours, extra hour charges, weekend surcharges, distance fees, late-finish premiums — and Valora calculates quotes automatically. When a client fills in your quote form, they receive a professional, itemised quote instantly. At midnight on a bank holiday or 7am on a Monday — it doesn't matter. The quote arrives in seconds.
In a competitive market where the first DJ to respond often wins the booking, this isn't a nice-to-have. It's the difference between a booked weekend and an empty one.
2. Your Quote Form — Embedded on Your Website
DJ Event Planner doesn't offer embeddable quote forms. Clients need to contact you directly, then you manually create and send a quote.
Valora gives you a fully customisable quote form that you embed directly on your DJ website. It works with WordPress, Squarespace, Wix, Webflow, or any custom site. The form matches your branding — your logo, your colours, your fonts — and calculates the price live as the client fills in their details.
Think about what that means: a potential client lands on your website, fills in their event details, and sees a professional quote immediately. No waiting, no friction, no chance for them to wander off to a competitor while you're busy at another gig.
3. Pricing Flexibility
DJ Event Planner supports basic pricing — you can set rates for your services and adjust manually per quote.
Valora gives you a full pricing engine:
- Hourly rate with included hours — e.g., £250 for the first 5 hours, then £50 per additional hour
- Distance-based pricing — automatically calculates mileage from your base to the venue and applies your per-mile rate, with a free mileage radius
- Occasion surcharges — charge a premium for weddings, corporate events, or New Year's Eve
- Weekend and peak date pricing — automatic surcharges for Saturdays, bank holidays, and peak season
- Late-finish fees — auto-apply a fee if the event runs past a set time (e.g., midnight)
- Add-on services — let clients add lighting packages, extra speakers, or uplighting to their quote
- Discount codes — create promotional codes for marketing campaigns
All of this happens automatically. You set the rules once, and every quote is calculated consistently and accurately. No more forgetting to add the travel charge or accidentally quoting the wrong rate for a Saturday.
4. Payments — Getting Paid Online
DJ Event Planner does not include built-in payment processing. You'll need to send bank details separately, use a standalone PayPal link, or handle payment outside the platform.
Valora integrates directly with PayPal Commerce Platform. When a client accepts their quote and books, they can pay their deposit online immediately. When the balance is due, you send a one-click payment link. No chasing invoices, no awkward conversations about bank transfers.
Valora also supports a full deposit and balance system. Set a deposit percentage or fixed amount, configure when the balance is due (e.g., 14 days before the event), and let the system handle the rest. Deposit invoices and balance invoices can be created automatically.
5. Invoicing — Xero and QuickBooks
DJ Event Planner doesn't integrate with accounting software. You'll need to create invoices manually in your accounting tool.
Valora connects directly to Xero and QuickBooks Online. When a booking is confirmed:
- A deposit invoice is automatically created in your accounting software
- When the balance is due, a balance invoice is created too
- Payment status syncs back via webhooks — when the client pays, your records update automatically
- Customer records sync between Valora and your accounting platform
For VAT-registered DJs, Valora handles VAT calculations on quotes and ensures invoices are VAT-compliant. You can set VAT-inclusive or VAT-exclusive pricing, and the correct amounts appear on every quote and invoice.
6. Calendar and Availability
Both platforms offer calendar features, but with different approaches.
DJ Event Planner has a built-in calendar for tracking events.
Valora syncs directly with Google Calendar. When a booking is confirmed, it automatically creates a calendar event with all the details — venue, times, client contact info, and any special requirements. If a booking is cancelled, the calendar event is removed. Staff members get their own calendar invites too.
Valora also lets you block dates directly in the system, and blocked dates are reflected in your quote forms — clients can't book dates you've already marked as unavailable.
7. Equipment and Inventory Tracking
DJ Event Planner doesn't include inventory management.
Valora has full inventory tracking. Add all your equipment — speakers, subwoofers, lighting rigs, DJ controllers, microphones — with quantities. Assign equipment to services and bookings. When all units of an item are committed on a date, Valora automatically blocks that date to prevent double-booking.
You can also set buffer times for setup and teardown, create equipment packages, and track availability across your entire fleet. If you hire out equipment separately from your DJ services, this becomes invaluable.
8. Staff Management
DJ Event Planner is primarily designed for solo DJs.
Valora supports multi-staff businesses. Add your team members, assign them to bookings, and they receive automatic email notifications with event details and calendar invites. You can even send staff details to the client automatically after assignment.
This makes Valora ideal for DJ companies that run multiple events on the same night with different operators.
9. Customer Management
Both platforms offer basic customer tracking, but Valora goes further with a full customer CRM:
- Complete quote and booking history per customer
- Payment history and outstanding balances
- Automatic customer syncing with Xero/QuickBooks
- Email campaign targeting based on customer actions
- Notes and activity logs
10. Email Automation
DJ Event Planner offers basic email templates.
Valora includes a full email campaign system. Set up automated emails triggered by customer actions:
- Send a follow-up email 2 hours after an enquiry
- Send a reminder 3 days after a quote is sent
- Send a confirmation email when a booking is placed
- Send a thank-you email after payment is received
You control the timing (minutes, hours, or days), the content (full HTML with your branding), and which services trigger which campaigns. Plus, every quote email uses your custom email template with your logo and colours.
11. Branding and Customisation
DJ Event Planner offers limited customisation options.
Valora gives you full control over your brand presentation:
- Custom logo, colours, and fonts on quote forms
- Branded quote emails with customisable HTML templates
- Custom email domain support (send quotes from quotes@yourdomain.com)
- White-label embedded forms that match your website perfectly
12. Pricing Comparison
| Valora | DJ Event Planner | |
|---|---|---|
| Free Trial | 30 days, full access | Limited free tier |
| Instant Quoting | Included | Not available |
| Online Payments | PayPal | Not available |
| Accounting Integration | Xero + QuickBooks | Not available |
| Inventory Tracking | Included | Not available |
| Contract Required | No — cancel anytime | Varies |
The Bottom Line
DJ Event Planner is a decent basic tool for solo DJs who want a simple diary and contact list. If you're just starting out and only need to track when and where your gigs are, it does the job.
But if you want to grow your DJ business — if you want to convert more enquiries, get paid faster, look more professional, track your equipment, automate your invoicing, and spend less time on admin — Valora is built for exactly that.
Every feature in Valora is designed to help you book more events and spend less time on paperwork. Instant quoting alone can transform your conversion rate. Add in online payments, automatic invoicing, equipment tracking, and email automation, and you have a platform that genuinely pays for itself.
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